- Since its inception in 2014, AgriWebb has been helping farmers to manage their cattle more efficiently.
- In a recent development, the company secured AUD 11 million to expand its services and capabilities further.
- The funds will enhance AgriWebb’s capabilities in connecting on-farm data with global food brands and retailers.
AgriWebb, an agtech software platform for the livestock industry, has recently announced a funding round of AUD$11 million (US$7.3 million). The investment comes from a combination of existing investors, including Germin8 Ventures, Grosvenor Food & AgTech, and Telus Ventures, as well as a new investor, Sweden-based industrial company Munters Group.
Speaking about the impact of this Investment, Justin Webb, co-founder and executive chairman of AgriWebb, said: “The increasing interest from impact investors and corporate stakeholders in agtech underscores a collective commitment to thriving, sustainable agricultural practices.”
“This is an exciting time for AgriWebb and the broader agricultural community.” he added.
Agriwebb’s Innovative Approach: Beef Cattle Management Software
Founded in Sydney in 2014, AgriWebb was established with the understanding that there is a distinct difference between simple record-keeping and being a data-driven livestock business.
The company’s innovative farm management software provides an end-to-end solution. It offers features such as basic record keeping, task assignments, forage and grazing management, weight tracking, and sales recording.
As a result, this comprehensive approach enables unparalleled animal provenance traceability and data collection capabilities for range and herd managers.
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Funding Details
The company expressed how this funding starts an exciting new chapter. The AUD$11 million received is a testament to the growing interest from impact investors and corporate stakeholders in the agtech sector.
Furthermore, Justin Webb also explained that the funds will be used to enhance the company’s capabilities in connecting on-farm data with global food brands and retailers, as well as to introduce highly anticipated grazing features requested by customers.
Market Impact
AgriWebb’s software has already made a great impact in the livestock industry. In 2023, the company secured a deal with McDonald’s and other top global beef buyers to provide sustainability data. It also forged a strategic partnership with Cargill Animal Nutrition in Brazil, the country with the largest commercial cattle herd in the world.
Additionally, hundreds of American ranchers are using AgriWebb’s software to track carbon emission reduction rates leading up to 2030. In just five months, the company added 2 million head of livestock to its platform, and today, it tracks more than 23 million head for 16,000 users across more than 150 million acres in 18 countries.
Future Roadmap and Vision
With this new funding, AgriWebb is positioned to expand its reach and further its mission to increase efficiency, profitability, and sustainability in the livestock industry. The company plans to introduce novel updates, including highly anticipated grazing features that customers request.
Additionally, the funds will enhance AgriWebb’s capabilities in connecting on-farm data with global food brands and retailers. Thus, helping companies meet newly enacted regulatory requirements such as California’s SB253 climate disclosure legislation and the EU’s Sustainability Green Deal.
Anthony James, managing partner at Grosvenor Food & AgTech, expressed confidence in AgriWebb’s vision and leadership, stating, “This additional investment underscores our confidence in their vision and leadership and reaffirms their alignment with Grosvenor’s commitment to sustainability in food and agtech and our broader real estate activities.”
About Agriwebb
Agriwebb is a livestock management software that helps farmers securely record data for farm decisions and audit purposes. The agtech company was founded in 2014 by John Fargher, Kevin Baum, and Justin Webb.
